Meeting/Event Information
Southeastern Campus Bookstore Conference (SECBC)
September 28, 2026 to 11:00 AM
1:00 PM - 11:00 AM
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Beach Cove Resort
4800 S Ocean Blvd
North Myrtle Beach, SC 29582
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Southeastern College Bookstore Conference
Beach Cove Resort – North Myrtle Beach, SC
September 28–30, 2026
Agenda
Monday, September 28
12:00 – 2:00 pm Registration Open South Foyer
2:00 – 2:20 pm Welcome & Introductions
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SCACS + GACS leadership welcome
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Overview of the regional collaboration
2:20 – 3:15 pm What's Hot in General Merchandise Rm G
Presenter: ICBA - Kevin Leitner
Independent college stores thrive by exchanging ideas and sharing success stories with trusted peers. In this session, ICBA will facilitate a group discussion about specific products or categories that are driving sales and customer interest. Attendees are strongly encouraged to bring actual product samples for a fun “show and tell.” ICBA will also share trending and high performing product and category ideas from Vendor Partners!
3:15 – 3:30 pm Break
3:30 – 4:45 pm Vendor Preview Session Rm G
Short vendor presentations highlighting:
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New products
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Services
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Show specials
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Solutions for campus stores
6:30 – 8:30 pm On-site dinner catered by Beach Cove Salon EF
Hospitality/Networking Suite Open Rm 205
Tuesday – September 29
7:30 – 8:30 am Breakfast catered by Beach Cove – Tradewinds Café
8:30 – 9:20 am Where Students Scroll: Driving Sales with Social Media Engagement Rm G
Presenter: NACS - Robb Faust
Likes are easy; results take intention. This session explores
how you can approach social media with more purpose and
impact. Dig into what resonates with different campus
audiences, why it works, and how the right mix of platforms
and content can support your goals. In addition to practical
ideas and fresh insights shared, you will develop a realistic
plan so you can consistently execute your strategy, capture
your customers’ attention, and drive results without needing a big budget or a full marketing staff.
9:20 – 9:40 am Break
9:40 – 10:30 am From Access to Impact: The Campus Store's Next Competitive Advantage Rm G
Presenter: VitalSource – Cary Atkins
New data shows students read just 14% of their assigned materials. This session gives campus stores a new way to measure program health beyond cost, spot underperforming adoptions, and walk into faculty and administrator conversations with data and language that make you look like the strategic partner you already are.
10:30 – 11:30 am GACS Business Meeting Rm G
SCACS Business Meeting Hospitality Suite Rm 205
11:30 – 12:30 pm Lunch catered by Beach Cove Salon EF
12:30 – 2:30 pm Vendor Trade Show The Palmetto Ballroom: Salons ABCD
Our vendors show specials, place orders, and network with Vendor members. Be sure to stop by each table to learn how our vendors can support your store.
2:45 – 3:30 pm Peer Exchange Session Rm G
“What’s Working on Your Campus”
3:30 – 3:45 pm Break
3:45 – 4:30pm Industry Update Session Rm G
(NACS / ICBA / Industry Partner)
5:00 pm Be ready to board the bus!
6:00 – 10:00 pm Off-Site Dinner & Activity Top Golf
Transportation Provided
Hospitality/Networking Suite Open Rm 205
Wednesday – September 30
7:30 – 8:30 am Breakfast catered by Beach Cove – Tradewinds Café
8:30 – 9:15 am Driving General Merchandise Sales at High Speeds! Rm G
Presenter: ICBA - Kevin Leitner
You’ve built a great assortment of the right products from top vendors at the right prices in the right categories, but none of that matters if you don’t step on the gas and drive sales! This session will discuss practical ways to grow sales without just resorting to steep discounting. We’ll explore taking advantage of both recurring and non-recurring events to maximize opportunities that are unique to your campus. We’ll also address how to increase sales to departments and even ways to make markdowns work for you. There will even be time for you to share your best “Ferrari-worthy” sales drivers.
9:15 – 10:00 am Roundtable Discussion Rm G
Regional Issues & Collaboration
10:00 – 10:15 am Break
10:15 – 11:00 am Staying Ahead: Helping Your Campus Stay Compliant with New ADA Digital Accessibility Requirements Rm G
Presenter: VitalSource – Cary Atkins
New ADA Title II requirements take effect April 24, 2027, and institutions are responsible for ensuring digital course materials meet WCAG 2.1 AA standards. This session gives campus stores the specifics on what's required and how to position as the informed partner that helps their campus avoid fines, legal action, and loss of federal funding.
11:00 – 11:20 am Wrap-Up Rm G
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Vendor recognition
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Prize drawings
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Final announcements
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Adjourn
11:30 am Joint Board Discussion
Tickets
$299.99 Full Meeting Registration - required for all attending. Vendors must have at least one full registration to participate in trade show
$150.00 add on for spouse/partner - must purchase one full registration
$75.00 SCACS Annual Membership Dues - Required by each store or Vendor - 1 per store or vendor
$110.00 GACS Annual Membership dues - Required for all stores - Tier 1 - up to $999,000
$140.00 GACS Annual Membership dues - Required for all stores - Tier 2 - $1,000,000-$2,999,999
$165.00 GACS Annual Membership dues - Required for all stores - Tier 3 - $3,000,000-$4,999,999
$190.00 GACS Annual Membership dues - Required for all stores - Tier 4 - $5,000,000-up
$150.00 GACS Annual Membership Dues - Vendor - Required
$299.99 Full Meeting Registration - required for all attending. Vendors must have at least one full registration to participate in trade show
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