Meeting/Event Information
Southeastern Campus Bookstore Conference (SECBC)
September 28, 2026 to 11:00 AM
1:00 PM - 11:00 AM
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Beach Cove Resort
4800 S Ocean Blvd
North Myrtle Beach, SC 29582
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Join us this year for the 1st ever SECBC joint meeting between the Georgia and South Carolina Associations of College Stores. We look forward to seeing old friends and new friends at Myrtle Beach this year.
Call Beach Cove to reserve your room today!
Oceanfront 1 Bedroom Condos - $92.00 + all fees and taxes = $124.32 per night
*Reservations may be made by calling 888-974-5531 and referring to "SECBC or SCACS". A first night's stay deposit is due at the time of making your reservation.
Tentative Agenda:
Southeastern College Bookstore Conference
Beach Cove Resort – North Myrtle Beach, SC
September 28–30, 2026
Agenda
Monday – September 28
Arrival / Kickoff / Vendor Preview
12:00 – 2:00 pm
Registration Open
2:00 – 2:20 pm
Welcome & Introductions
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SCACS + GACS leadership welcome
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Overview of the regional collaboration
2:20 – 3:15 pm
What's Hot in General Merchandise - ICBA
Independent college stores thrive by exchanging ideas and sharing success stories with trusted peers. In this session, ICBA will facilitate a group discussion about specific products or categories that are driving sales and customer interest. Attendees are strongly encouraged to bring actual product samples for a fun “show and tell.” ICBA will also share trending and high performing product and category ideas from Vendor Partners!
3:15 – 3:30 pm
Break
3:30 – 4:45 pm
Vendor Preview Session
Short vendor presentations highlighting:
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New products
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Services
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Show specials
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Solutions for campus stores
5:00 – 6:00 pm
Welcome Reception
6:30 – 8:30 pm
Dinner & Networking
Hospitality Suite Open
Tuesday – September 29
Education / Tradeshow / Networking
7:30 – 8:30 am
Breakfast
8:30 – 9:20 am
Where Students Scroll: Driving Sales with Social Media Engagement – NACS
Likes are easy; results take intention. This session explores how you can approach social media with more purpose and impact. Dig into what resonates with different campus audiences, why it works, and how the right mix of platforms and content can support your goals. In addition to practical ideas and fresh insights shared, you will develop a realistic plan so you can consistently execute your strategy, capture your customers’ attention, and drive results without needing a big budget or a full marketing staff.
9:20 – 9:40 am
Break
9:40 – 10:30 am
From Access to Impact: The Campus Store's Next Competitive Advantage – VitalSource
New data shows students read just 14% of their assigned materials. This session gives campus stores a new way to measure program health beyond cost, spot underperforming adoptions, and walk into faculty and administrator conversations with data and language that make you look like the strategic partner you already are.
10:30 – 11:30 am
Business Meetings
11:30 – 12:30 pm
Lunch
12:30 – 2:30 pm
Vendor Trade Show
2:45 – 3:30 pm
Peer Exchange Session
“What’s Working on Your Campus”
3:30 – 3:45 pm
Break
3:45 – 4:30pm
Industry Update Session
(NACS / ICBA / Industry Partner)
6:00 – 10:00 pm
TOPGOLF Myrtle Beach
Transportation Provided
Hospitality Suite Open
Wednesday – September 30
Final Sessions / Wrap-Up
7:30 – 8:30 am
Breakfast
8:30 – 9:15 am
Driving General Merchandise Sales at High Speeds! - ICBA
You’ve built a great assortment of the right products from top vendors at the right prices in the right categories, but none of that matters if you don’t step on the gas and drive sales! This session will discuss practical ways to grow sales without just resorting to steep discounting. We’ll explore taking advantage of both recurring and non-recurring events to maximize opportunities that are unique to your campus. We’ll also address how to increase sales to departments and even ways to make markdowns work for you. There will even be time for you to share your best “Ferrari-worthy” sales drivers.
9:15 – 10:00 am
Roundtable Discussion
Regional Issues & Collaboration
10:00 – 10:15 am
Break
10:15 – 11:00 am
Staying Ahead: Helping Your Campus Stay Compliant with New ADA Digital Accessibility Requirements – VitalSource
New ADA Title II requirements take effect April 24, 2027, and institutions are responsible for ensuring digital course materials meet WCAG 2.1 AA standards. This session gives campus stores the specifics on what's required and how to position as the informed partner that helps their campus avoid fines, legal action, and loss of federal funding.
11:00 – 11:20 am
Wrap-Up
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Vendor recognition
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Prize drawings
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Final announcements
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Adjourn
11:30 am
Joint Board Discussion
Tickets
$299.99 Full Meeting Registration - required for all attending. Vendors must have at least one full registration to participate in trade show
$150.00 add on for spouse/partner - must purchase one full registration
$75.00 SCACS Annual Membership Dues - Required by each store or Vendor - 1 per store or vendor
$110.00 GACS Annual Membership dues - Required for all stores - Tier 1 - up to $999,000
$140.00 GACS Annual Membership dues - Required for all stores - Tier 2 - $1,000,000-$2,999,999
$165.00 GACS Annual Membership dues - Required for all stores - Tier 3 - $3,000,000-$4,999,999
$190.00 GACS Annual Membership dues - Required for all stores - Tier 4 - $5,000,000-up
$150.00 GACS Annual Membership Dues - Vendor - Required
$299.99 Full Meeting Registration - required for all attending. Vendors must have at least one full registration to participate in trade show
